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2007
myvu personal media viewer
"NETexponent helped us grow our search program from the bottom up… in less than 6 months of bringing this team on board we saw our revenue increase and our search spend decrease by significant levels. As a very ROI focused company, we have been very pleased with the performance of our search campaigns under NETexponent, and appreciate their ability to always be thinking about what more we can do to be efficient with our campaigns and our ad spend. Not only have they helped us increase sales to our site through creativity and expertise, but they are also the best out there with client service, responsiveness and communication. I highly recommend the NETexponent team for all these qualities, especially their ability to make a business more successful and profitable in the long term. - Megan Perry - Direct Sales Manager MyVu Corporation"
Encyclopedia Britannica
"One of our primary challenges was to ramp up online acquisition programs quickly—and the affiliate channel was a big bet for the business. We also had a small team carrying a heavy load. Therefore, it was important that we get the affiliate program right—right away. After an extensive review, NETexponent was the clear agency choice. The NETexponent team provided the perfect balance of heavy lifting and strategic guidance to smoothly execute a launch and ongoing program. In the dynamic--and often perplexing--environment of affiliate marketing, NETexponent delivered a level of clarity, transparency, and competency that inspired trust. Ken Polson - Director, Consumer Acquisition Marketing Encyclopedia Britannica, Inc."
"Thanks to the great insight and understanding that NETexponent developed around our account, and thanks to the team's flexibility, creativity and constant willingness to walk that extra mile for us, we were able to considerably improve performance. The high integrity our NETexponent team displayed throughout our [many] years of working together is to be commended. [They] always strive for optimal results - for [their] clients and many affiliate partners alike. I would very much welcome an opportunity to work with [my NETexponent] team again in the future." said Kerstin Marx, Online Marketing Manager for The Financial Times
http://www.cengagebrain.com/
"Our affiliate pilot program is one step we're taking to ensure as many students know that iChapters.com is the destination for cost savings, choice and convenience when it comes to purchasing textbooks." said Erin Wetzel, VP of Marketing, iChapters.com. "We believe NETexponent can help us broaden our reach to students worldwide and provide a greater revenue-generating opportunity for our affiliates."
thenewyorktimes
"I first had the opportunity to work with NETexponent when I was managing the direct marketing for New York Times branded products (photos, books). I found my NETexponent team to be highly responsive to our needs and business objectives. Their strategic vision and positive, can do attitude on tackling a ground breaking program was terrific. NETexponent was able to quickly access the opportunities in the search and affiliate arenas and implement them smoothly with great results." Maggie Browne, Former Direct Marketing Manager at The New York Times
CardScan
"We have aggressive volume and efficiency goals for PPC search campaigns and need an agency with a proven track record to help us achieve them," said Alyssa O'Mara, director of online marketing, CardScan. "Based on an extensive review process we selected NETexponent for their experience and unique approach. After just a few months of working together they have already made dramatic improvements to our campaigns and we are very pleased."
audible.com
"We've had a very successful affiliate and search program for several years and now want to take it to the next level," stated Shoshana Zilberberg, senior vice president of marketing for Audible. "NETexponent has the expertise, people, tools and connections with affiliates and media partners to make that happen."
Wine Enthusiast
"We have experienced a great deal of success with our affiliate program over the years and believe it offers a tremendous opportunity for additional growth," said Glenn Edelman, director of e-commerce marketing at The Wine Enthusiast, based in Elmsford, NY. "NETexponent was selected because they have the proven expertise, tools, people, and connections with affiliates to make that happen."